Reviewed · JACK THE RIPPER TOURS
The Original Jack the Ripper Coach Tour of Haunted London
The most compelling part of this evening tour is the shift from grand London landmarks to the narrow East End streets linked with Jack the Ripper. You begin on a coach, passing Westminster Abbey, Whitehall, Old Bailey, and Fleet Street, then leave the bus to follow a murder trail through the area where five victims were found in 1888.
I like the mix of coach sightseeing and walking history, especially the stop at Smithfield Market and the stories of public execution around London. I also like that strong guides, including Alan Doyle and Magnus, can turn the material into a funny, thoughtful evening rather than a simple list of grisly facts. The main caution is that the Sherlock Holmes and haunted-London themes are lightly treated, and traffic can reduce the time available for the walking portion.
Key points to know before booking

- Jack the Ripper takes center stage: The East End walk lasts about one hour and covers murder sites, evidence, suspects, and competing theories.
- London’s darker past goes well beyond 1888: Expect stories about King Charles I, William Wallace, Wat Tyler, public hangings, and Sweeney Todd.
- The coach ride adds useful city context: You pass Westminster Abbey, the Banqueting House, the Royal Courts of Justice, Fleet Street, and Old Bailey.
- The Sherlock Holmes stop is mainly a finish point: You visit the Sherlock Holmes Pub near Trafalgar Square, but this is not a full Holmes-themed tour.
- Traffic matters: London road delays have sometimes left much of the 2.5-hour outing on the bus, so arrive early and keep your schedule flexible.
- This suits adults and older teens: Children aged 12 and under are not permitted, and comfortable walking shoes are important.
London’s dark side begins on a coach

The tour starts at 7 p.m. outside Victoria Coach Station on Buckingham Palace Road. From there, you board an air-conditioned coach for a night ride through central London and toward the East End.
The coach format is useful because the sites are spread across the city. You are not spending the whole evening walking from Westminster to Smithfield and then across to the murder sites. Instead, the guide can talk while you pass the landmarks, leaving your legs for the later section through the East End.
The vehicle is described as a vintage double-decker bus, though conditions can vary. One departure was reportedly affected by a delayed vehicle and traffic, with a replacement coach used instead. If the exact bus matters to you, keep expectations modest. The historical commentary matters more than the paintwork.
Your first views include Westminster Abbey and the Banqueting House at Whitehall. The Banqueting House is tied to the execution of King Charles I in 1649, and the guide uses that event to explain how public executions worked in earlier centuries.
This is one of the better parts of the tour for anyone who wants more than a Jack the Ripper story. You hear about beheading as a favored method for high-profile executions, the skill expected of executioners, and the way crowds treated death as public spectacle. The material is grim, but it gives you a sense of how punishment once shaped London’s streets and public spaces.
More Ghost Tours in London
- London: Entry Ticket to London Dungeon
★ 4.5 · 4,305 reviews - Ghost, Ghouls and Gallows Tour : Guided Tour with Boat Ride
★ 4.5 · 3,212 reviews - The London Dungeon Admission Ticket
★ 4.0 · 2,133 reviews
From Old Bailey to the Sweeney Todd story

The coach continues past the Royal Courts of Justice and the Law Courts, then toward Old Bailey. This was a major site of public hangings in the 19th century, and its presence links the city’s legal history with the harsher side of criminal justice.
You also pass Fleet Street, once the center of London’s newspaper industry. This stop is especially relevant to the way crime stories spread through Victorian London. Newspapers helped turn murder into a national obsession, much as television and online media do today.
Fleet Street also brings in the tale of Sweeney Todd, the fictional barber said to have murdered clients and sent them to be baked into meat pies. The story sits somewhere between urban legend, theater, and dark popular culture. Do not expect a full Sweeney Todd tour, but the reference adds another layer to the evening’s look at London’s sinister folklore.
The quality of this part depends heavily on your guide. Alan Doyle has been praised for humor, quick answers, and broad knowledge of London. Magnus has also been singled out for detailed explanations of the murders and the places seen from the coach. With a lively guide, the ride can feel like a moving history lesson. With a dry delivery, the long stretches of traffic can feel slow.
Smithfield Market and the city’s execution ground

A major stop comes at Smithfield Market, officially London Central Markets. The market began as a meat market in the 10th century and remains one of the United Kingdom’s largest wholesale meat markets.
The setting fits the tour perfectly. Smithfield is not just an old market building. It is also linked with several brutal public executions. The guide discusses Wat Tyler, leader of the Peasants’ Revolt, and William Wallace, the Scottish patriot whose story is widely known through later legend and popular culture.
You also visit the William Wallace memorial and hear about grave robbing as a 19th-century money-making scheme. This section broadens the tour beyond famous murder cases. It shows how London’s medical, legal, commercial, and religious worlds were tied to the treatment of the dead.
Expect to walk through the market building and nearby lanes. The route uses hard pavement, and there is no promise of regular seating, so wear shoes that can handle a full evening on concrete. The walking is not presented as strenuous, but it can be tiring if you have already spent the day sightseeing.
Smithfield is also one of the places where the tour feels most authentic. It is a working part of London with a long practical purpose, not a recreated haunted attraction. The atmosphere comes from the location and its past, not from special effects.
The East End murder trail

As darkness settles in, the coach heads toward the East End. This is the heart of the experience.
In the autumn of 1888, five women were murdered in the area in cases linked to the unidentified killer known as Jack the Ripper. You leave the coach and walk through streets and alleys associated with the investigation. The guide points out the locations where victims were found, explains the evidence, and discusses the suspects and theories that have built up over the years.
The walking section lasts about an hour. That is long enough to give the case room to breathe, but the pace and quality will depend on the guide and the size of the group. The maximum group size is 50 people, so this is not an intimate private walk. Stay close to the guide, especially in narrow streets and at busy crossings.
The best version of this tour treats Jack the Ripper as an unsolved historical case, not as a cheap horror show. The facts are disturbing enough without exaggeration. Guides who bring maps, photographs, and clear timelines can make the evidence easier to follow. A flat delivery can make the same route feel like a reading from notes.
That difference is important here. Some guides, including Alan Doyle and Magnus, have been praised for dry wit, strong storytelling, and a clear passion for the subject. Other departures have felt dull, with too much reading and not enough interaction. If you want a theatrical performance with props and dramatic staging, this may not be the right choice.
The tour also asks you to separate fact from folklore. The identity of Jack the Ripper remains unresolved, and theories have changed over time. You will hear about suspects and competing explanations, but you should not expect a final answer. The uncertainty is part of the subject.
More Jack the Ripper walks in London:
- London: The Original Jack the Ripper Walking Tour
★ 4.7 · 7,833 reviews - London Jack the Ripper Guided Tour with Ripper-Vision
★ 4.5 · 4,840 reviews - London: Jack the Ripper Small Group Tour
★ 4.7 · 3,159 reviews - London Jack The Ripper Guided Walking Tour
★ 5.0 · 3,131 reviews
The Sherlock Holmes Pub finish

The final stop is the Sherlock Holmes Pub at 10 Northumberland Street, near Trafalgar Square and about a five-minute walk from Charing Cross Underground Station.
The pub has Sherlock Holmes memorabilia, and you can buy a drink or fish and chips at your own expense. It is a convenient place to warm up and continue the evening after the East End walk.
Still, this is a brief connection to Sherlock Holmes rather than a full tour of the character’s London. The guide may mention Holmes during the broader city commentary, but the main focus remains executions, London crime, and Jack the Ripper. If you are booking mainly for Sherlock Holmes, you may find the final pub visit too limited.
The ending does have practical value. You are not dropped in an unfamiliar suburb late at night. The pub is central, close to Trafalgar Square, and near public transportation. You can stay for food, leave for your hotel, or continue exploring central London.
What the $82.42 price buys you

At $82.42 per person, this is not a bargain walking tour. The price covers the guide, air-conditioned transport, the Jack the Ripper walking portion, and the convenience of linking several distant areas in one evening.
The value is strongest if you want a broad London history outing with a focused East End finale. You get central landmarks, execution history, Smithfield Market, Fleet Street, and the Ripper sites without arranging separate transport between them.
The value is weaker if your sole aim is to study Jack the Ripper. A cheaper walking tour may spend more time in the East End and provide a more specialized presentation. You are paying here for the coach route and the wider theme of haunted and criminal London.
A current rating of 3.6 from 419 ratings reflects that split. The strongest experiences come from guides who are funny, engaged, and able to answer questions. The weakest involve traffic, a dry presentation, missed landmarks, or a tour that feels too narrowly focused on Jack the Ripper despite the broader title.
Timing, meeting point, and practical planning

Plan to arrive early at Victoria Coach Station, 164 Buckingham Palace Road. The listed start time is 7 p.m., and at least one departure did not accept a passenger who arrived four minutes before departure after the coach doors had closed. Give yourself enough time to find the correct meeting area and avoid a rushed start.
The tour lasts about two and a half hours, but London traffic can affect the balance between coach time and walking time. Road closures and accidents have caused serious delays in the past. Avoid booking a theater ticket or late dinner immediately after the tour.
You need moderate physical fitness for the walking section. Comfortable walking shoes are not optional advice here. You will walk on paved streets and spend time standing while the guide explains the sites.
The tour is not suitable for children aged 12 and under. It is also not a fully accessible sightseeing ride in the usual sense, since you leave the coach and walk through streets and lanes. The provided information does not specify wheelchair arrangements, so ask the operator before booking if you have mobility needs.
Food and drinks are not included. The Sherlock Holmes Pub is the place to buy fish and chips or a drink, but budget separately for both. The tour does include mobile ticketing, and confirmation is provided at booking.
You can cancel for a full refund up to 24 hours before the local start time. Changes or cancellations made within 24 hours are not accepted for a refund. The tour also requires a minimum number of participants, so a cancellation by the operator can result in another date, another experience, or a full refund.
Who will enjoy this evening most

You should consider this tour if you like:
- Victorian crime and unsolved cases
- Public execution history and old London justice
- A guide-led evening rather than a self-guided route
- Seeing several central areas from a coach
- Walking through real streets connected with the Jack the Ripper case
- Stories that mix documented events with folklore and legend
It is a good fit for adults and older teenagers with an interest in dark history. It also works well as an evening activity after a day spent around Westminster, since the coach begins near Victoria.
You may want another option if you expect a full ghost tour, a detailed Sherlock Holmes experience, a luxury double-decker ride, or a tightly timed itinerary with little risk of traffic. You may also prefer a shorter specialist walking tour if you want the Ripper case and nothing else.
Should you book the Original Jack the Ripper Coach Tour?
Book it if you want a broad dark-history tour with a one-hour Jack the Ripper walk and you are willing to accept that the guide makes a major difference. The coach saves effort, Smithfield adds welcome historical depth, and the East End route gives the evening its strongest sense of place.
Skip it if Sherlock Holmes is your main interest or if you want every part of the tour to feel haunted and theatrical. The final pub stop is pleasant and practical, but it is not a substantial Holmes tour. At $82.42, I would book this for the combination of coach sightseeing, executions, Smithfield, and Jack the Ripper, not for the title alone.
FAQ
Where does the tour start?
It starts at Victoria Coach Station, 164 Buckingham Palace Road, London SW1W 9TP.
What time does the tour begin?
The listed start time is 7 p.m.
How long does the tour last?
The experience lasts approximately two hours and 30 minutes.
Where does the tour finish?
It finishes at the Sherlock Holmes Pub, 10 Northumberland Street, near Trafalgar Square. The pub is about a five-minute walk from Charing Cross Underground Station.
Is food included?
No. Food and drinks are not included, but you can buy fish and chips and drinks at the Sherlock Holmes Pub.
Is the tour suitable for children?
No. The tour is not suitable for children aged 12 and under.
Just added in London
- Royal London Guided Sightseeing Tour and Thames River Cruise★ 4.0 · 31 reviews
- Westminster Abbey, Big Ben, Buckingham Guided Tour of London★ 5.0 · 451 reviews
- Roman Ruins to Blitz Bombings: A Walking Tour of London’s Fiery History★ 5.0 · 190 reviews
- Roman London Private Walking Tour★ 5.0 · 44 reviews
- River Thames Evening Cruise with Sparkling wine and Canapés★ 4.0 · 569 reviews
- Rock and Roll Walking Tour of Soho London★ 4.5 · 64 reviews
- London Private Chauffeur Half-Day or Full-Day Vehicle Rental★ 5.0 · 37 reviews
- Rich people behaving badly★ 5.0 · 47 reviews
Jack the Ripper Tours, compared.

London Jack the Ripper Guided Tour with Ripper-Vision
Read our review →
German Language : Original Jack the Ripper Tour
Read our review →
Jack the Ripper Walking Tour – Ripper Vision Tours
Read our review →
Ultimate Jack the Ripper : Guided Tour of London
Read our review →Browse the lists this tour appears in




